Shola Akinyele
Nollywood actress and brand influencer Nkechi Blessing Sunday has officially signed a massive endorsement deal with luxury brand Lovey Luxury, reportedly worth ₦50 million, marking the biggest contract of her influencing career to date.
Taking to Instagram to announce the breakthrough, Nkechi shared a powerful testimony alongside a photo of her holding the official contract agreement. She referenced Lamentations 3:37, giving glory to God for what she described as “mighty grace” and a “life-changing deal.”
“Dear Lord, your daughter is forever grateful for this mighty grace,” she wrote. “Today, July 30th, 2025, I signed the biggest deal of my influencing journey. Truly, delay is not denial!”
The actress went on to reveal that the deal had initially been set to materialize in February but encountered setbacks. She described how her faith carried her through, declaring that “no weapon formed against you shall prosper.” Nkechi credited the CEO of Lovey Luxury for trusting her with the endorsement and prayed for the brand’s global success.
The deal was confirmed with an official contract bearing her full name—Nkechi Blessing Sunday—signed under Lovey Luxury on July 30th. In her post, she excitedly asked fans and friends to help her thank the company and join her in celebrating a new chapter in her career.
Her heartfelt announcement, coupled with her strong spiritual tone, quickly resonated across social media, gaining nearly 9,000 likes and over 1,000 comments within hours of posting.
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